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If you work in marketing these days, you are probably mentally exhausted. Do you ever think about what all this social media marketing is doing to your personal health? Your eyes are burning, your head is hurting, and your fingers need stretching. You need to be mentally prepared so you can...

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Recently I learned that a good friend was making a move away from being a business owner to joining the traditional workforce.  I was interested to understand his decision points that were taking him from devoting 100% focus to less than half his time now.  After all, this wasn’t a member of...

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Lead generation is about getting out there and conveying information about your products and/or services to your potential customers. That will take having a high number of contacts and the ability to connect with them.  It is similar to someone living an active social life, meeting as many new...